Hey, I’m a Performance Marketing Pro

I’ve been running paid ads for over 5 years now, and honestly, it all comes down to one thing: spending smart and making sure every dollar brings back more than you put in.

I’m not just someone who clicks buttons in an ad dashboard. What I do is build the whole growth engine — from where traffic comes from, to how users convert, to whether we’re actually making money at the end. I handle the full journey.

What exactly do I do?

Platforms? Google, Meta (Facebook/Instagram), TikTok — I know these inside out. I’ve also worked with regional traffic sources. From setting up accounts and testing creatives to scaling budgets and managing performance, I’ve done it all hundreds of times.

Data is my thing. I watch CPM, CTR, CVR, CAC, LTV, cohort ROI (D1, D3, D7) like a hawk. Not because it looks cool on a spreadsheet, but because that’s how I find what’s working, kill what’s not, and scale fast without burning cash.

Creatives win campaigns. I’ve tested everything — video ads, static images, UGC content, advertorials, landing page copy. The hook, the angle, the emotional trigger — I test it all systematically. Modern advertising is 70% creative, and I treat it that way.

I’ve managed budgets from small tests to six-figure monthly spends. I know how to navigate cold starts, learning phases, creative fatigue, and scaling without tanking your numbers. My style? Aggressive when it works, ruthless when it doesn’t.

Why I’m different

I don’t just run ads. I think like a business owner. I work closely with product teams and founders to make sure the ads actually match what the product delivers. If conversions drop, I don’t just raise bids — I dig into the funnel, the offer, the messaging, sometimes even the product itself.

Lately, I’ve been focusing on SaaS, AI tools, and digital services — stuff like freemium funnels, trials, subscriptions, and affiliate models. I know how tracking works (GA4, pixels, conversion APIs, attribution), and I make sure the data is clean so we can actually optimize.

I’ve also done a ton of affiliate marketing. I know how to build landing pages that convert, structure offers for different audience temps, and test messaging that actually connects. My goal is always simple: max value for users and max profit for the business.

Bottom line

I stay curious. I keep learning. Platforms change, algorithms shift, new tools pop up (especially in AI). I adapt fast and test faster.

Whether you need someone to launch a new product, scale an existing campaign, or fix something that’s broken — I bring the data, the execution, and the results.